Sr. Marketo Operations Expert

About the role

We are looking for a hands‑on Sr. Marketo Operations Expert to join our global MarTech team. You will own the end‑to‑end setup of Marketo programs, manage complex data flows and help drive digital transformation for B2B clients.

Key responsibilities

• Own the full lifecycle of Marketo programs, including smart campaigns, segmentations and asset management.
• Collaborate with the data team to filter, purge and optimise data moving in and out of Marketo.
• Apply Buying Group and ABM concepts to align the tool with client business transformation.
• Maintain and optimise webhooks and CRM synchronisations across the MarTech stack.
• Learn and adopt Adobe Experience Platform (AEP) and Customer Journey Analytics (CJA) technologies.

Required profile

• 4–7 years of hands‑on Marketo Engage administration in a B2B enterprise environment.
• Proven experience with enterprise‑level implementations and integrations (CRM, Adobe Experience Cloud, social, webinar platforms).
• Strong knowledge of B2B marketing, Buying Groups and ABM structures.
• Ability to work independently, solve technical challenges and collaborate with cross‑functional teams.
• Bachelor’s degree in a relevant field or equivalent experience; Marketo Certified Expert required.

Required skills

• Marketo Engage (Smart Campaigns, Email 2.0, Dynamic Content, Tokens, Snippets, Segmentations, Velocity Scripting).
• Custom and out‑of‑the‑box Marketo integrations, bi‑directional sync, Adobe Experience Cloud.
• CRM knowledge (custom objects, workflows, Process Builder, campaign member management).
• HTML/CSS for email and landing page customization; JavaScript for tracking and API integrations.
• API integrations, webhook configuration, RESTful services.
• SQL/database query languages, data integration patterns, ETL concepts.
• Working knowledge of Adobe Experience Platform, Real‑Time CDP, Journey Optimizer, Customer Journey Analytics.
• Understanding of GDPR, CASL, CAN‑SPAM, CCPA compliance.
• Familiarity with AI tools applied to marketing operations.

What we offer

• Competitive USD salary.
• 100% remote work with optional coworking spaces across LATAM.
• Paid time off, national holidays, sick leave and birthday day off.
• Refundable annual credit for perks, team‑building activities and coffee breaks.