Social Media & Digital Marketing Analyst

About the role

We are looking for an organized Social Media & Digital Marketing Analyst to manage the daily social media presence of a portfolio of multifamily real‑estate properties. The role focuses on keeping Instagram, Facebook and TikTok accounts active, on‑brand, and engaging for prospective residents.

Key responsibilities

• Schedule, publish and organize daily content across multiple Instagram, Facebook and TikTok accounts.
• Maintain continuous brand presence and optimize each property’s social profiles.
• Monitor comments, direct messages and overall engagement, responding where appropriate.
• Work within Meta Business Suite, create short‑form videos (Reels, TikToks) and apply effective hashtag strategies.
• Assist with or manage Facebook and Instagram advertising campaigns as needed.

Required profile

• Advanced English proficiency (C1/C2 level).
• Proven hands‑on experience managing and growing Instagram, Facebook and TikTok accounts.
• High proficiency with Meta Business Suite and short‑form video formats.
• Experience running or supporting Meta (Facebook/Instagram) ad campaigns.
• Strong multitasking and organizational skills to handle multiple property accounts simultaneously.
• Prior experience in real‑estate or property‑management marketing is a plus.

Required skills

• Meta Business Suite
• Instagram
• Facebook
• TikTok
• Short‑form video creation (Reels, TikToks)
• Hashtag strategy
• Meta ad campaign management