eCommerce Brand & Trade Marketing Lead
Accenture
Description du poste
About the role
Accenture is seeking an experienced eCommerce Brand & Trade Marketing Lead to shape and execute digital brand strategies across major retailer platforms and marketplaces. You will work in a fast‑paced environment, collaborating with cross‑functional teams to drive growth and optimise the digital shelf.
Key responsibilities
- Develop and implement eCommerce brand and trade marketing strategies on retailer platforms and marketplaces.
- Drive digital shelf optimisation, including product content, SEO, keyword taxonomy and product page performance.
- Plan, launch and optimise retail media campaigns, promotions and digital activations.
- Analyse performance metrics such as traffic, conversion, ROI, content quality and share of search to uncover growth opportunities.
- Partner with Sales, Content, Media, Analytics and external retail partners to ensure seamless digital execution.
- Lead continuous optimisation through testing, data‑driven insights and performance improvements.
- Manage multiple brands, categories, platforms and priorities simultaneously.
Required profile
- 4–6+ years of experience in eCommerce marketing, digital brand management or trade marketing.
- Bachelor's degree in Marketing, Business or a related field.
- Strong English proficiency, both written and verbal.
- Hands‑on experience with online retailers and marketplaces such as Amazon, Walmart.com or Target.com.
Required skills
- SEO
- PPC (pay‑per‑click) and sponsored ad campaign management
- Display advertising
- Content syndication
- Advanced Excel and dashboard creation
What we offer
- Health and Life Insurance
- Accenture days and three additional vacation days
- On‑site doctor
- Birthday leave
- Internet reimbursement
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