Senior Programmatic Media Manager

About the role

Citi Commerce is building a next‑generation commerce platform and needs a programmatic media expert to own end‑to‑end campaign execution, drive operational rigor, and help scale the business.

Key responsibilities

• Execute full campaign lifecycle – setup, trafficking, QA, delivery, and pacing across multiple channels.
• Manage inventory on Citi‑owned properties, activate first‑party audience segments, and collaborate with Sales, Planning, and Product teams.
• Identify and resolve operational issues, contribute to process standardisation, and adopt new tools to improve scalability.
• Provide clear performance reporting and insights to internal stakeholders.

Required profile

• 6–10 years of experience in Ad Operations, Programmatic, or Campaign Management within a publisher, ad network, or commerce media environment.
• Proven track record of launching and optimising large‑scale programmatic campaigns on time and with high accuracy.
• Strong analytical, problem‑solving, and cross‑functional collaboration skills.

Required skills

• Hands‑on experience with ad tech platforms such as Google Ad Manager, DV360, or similar ad servers and DSPs.
• Deep expertise in campaign trafficking, tag setup, pixel implementation, and QA.
• Experience with audience/data platforms like LiveRamp, CDPs, and clean‑room solutions.