Reporting Analyst – Consumer Packaged Goods

About the role

The Reporting Analyst will join Power Digital’s analytics team to turn raw marketing data into clear, actionable insights for CPG clients. The role focuses on building automated performance reports, conducting deep‑dive analyses, and presenting findings that drive optimization across e‑commerce, B2B and B2C channels.

Key responsibilities

• Build and maintain automated reports for e‑comm, B2B and B2C with performance metrics across all marketing channels.
• Access and analyze data directly from marketing platforms such as Meta Business Manager, Google Ads and Google Analytics.
• Create weekly, monthly and quarterly performance decks that emphasize data storytelling and actionable recommendations.
• Conduct deep‑dive analyses to uncover optimization opportunities and answer specific business questions.
• Transform complex data sets into clear visualizations that effectively communicate performance to clients.
• Collaborate with client teams to align reporting with business objectives and recommendations.

Required profile

• Advanced proficiency in spoken and written English.
• Strong understanding of data analysis, reporting and visualization techniques.
• Ability to communicate insights clearly to clients and stakeholders.
• Experience working with marketing performance data across multiple channels.

Required skills

• Meta Business Manager
• Google Ads
• Google Analytics