Specialist Lead, Social Media Channel Operations

About the role

Within Deloitte's Marketing, Brand & Communications organization, this role sits in the Channel Strategy team and focuses on the U.S. firm's social media handles. It covers the foundational operations of the social media program, not the creation or publishing of content. The position is based in San Jose, Costa Rica.

Key responsibilities

• Communicate with marketing strategists about best practices, platform updates, process documentation and operational changes affecting U.S. and globally shared social media handles.
• Coordinate projects related to social media operations, maintenance, management and governance.
• Maintain a central repository of best practices, standards and process documentation, and a directory of handles, permissions, ownership and access credentials following security practices.
• Review platforms regularly, document findings and coordinate follow-up actions.
• Research emerging features, trends, platforms and technologies and share insights with the team.
• Monitor platforms for unauthorized or unverified Deloitte-branded handles and help escalate and resolve them.
• Develop project plans, support account health and brand compliance reviews, and coordinate remediation.
• Collaborate with Global and U.S. stakeholders, risk management, cyber, legal and other teams, and with firms globally to share best practices.
• Share knowledge on emerging technologies such as AI and large language models, and recommend process streamlining and automation.

Required profile

• Bachelor's degree in marketing, communications, business, technology or a related discipline, or equivalent experience.
• 5+ years of relevant experience in marketing, social media, digital channels, websites, marketing operations and/or project management.
• Experience with process documentation, training and/or change management in marketing or digital operations.
• Strong English and Spanish, and ability to travel as needed.
• Must be legally authorized to work in Costa Rica without employer sponsorship.

Required skills

• Microsoft Office: Word, Excel, PowerPoint, Outlook and Teams.
• Project management tools such as Planner, Workfront or similar.
• Social media platforms (LinkedIn, Facebook, Instagram, Meta Business Suite, X, YouTube) and tools such as Sprinklr, Proofpoint or Enpass preferred.