Sales Development Specialist B2B – Staff Augmentation

About the role

We are looking for a proactive Sales Development Specialist to drive new business in the BPO, outsourcing and staff augmentation markets. You will work closely with our sales and marketing teams to generate qualified leads and support pipeline growth.

Key responsibilities

• Identify and prospect target accounts within BPO, outsourcing and staff augmentation markets.
• Use LinkedIn and other social platforms for lead generation and engagement.
• Execute outbound campaigns via social selling, email and phone.
• Qualify inbound and outbound leads against defined ICP and hand over sales‑ready opportunities.
• Conduct discovery conversations to understand client needs and outsourcing challenges.
• Book qualified meetings for Sales Executives and support pipeline growth.
• Maintain accurate CRM records and activity tracking.
• Collaborate with Sales and Marketing to refine messaging and targeting.
• Stay informed on outsourcing trends, delivery models and competitor offerings.

Required profile

• Proven experience as an SDR, BDR or similar role in BPO, outsourcing, IT staffing or staff augmentation.
• Strong understanding of BPO and staff augmentation service models.
• Successful track record using LinkedIn and social media for B2B lead generation.
• Experience engaging senior stakeholders such as founders, directors, heads of operations, CTOs and HR leaders.
• Confident communicator with strong written and verbal skills.
• Hunter mentality with resilience, self‑motivation and ability to work to targets.
• Commercial awareness and curiosity about client challenges.
• Highly organised with excellent time‑management skills.

Required skills

• LinkedIn
• CRM