MarTech Manager – Marketing Transformation

About the role

We are seeking a MarTech Manager to lead marketing technology transformation within our Global Consulting Network. The role involves gathering business requirements, designing solutions, and implementing advanced marketing and advertising tools for our clients.

Key responsibilities

• Collect and analyze business requirements to design processes and solutions for marketing and advertising platforms.
• Conduct vendor assessments and evaluate client MarTech/AdTech capabilities.
• Provide recommendations to optimise MarTech/AdTech stacks and develop use cases that enhance platform utilisation.
• Research, evaluate and propose new MarTech/AdTech systems and suppliers.
• Collaborate with cross‑functional teams and support business development initiatives in the digital marketing space.

Required profile

• 3 to 10 years of experience in MarTech/AdTech transformation and project management.
• MBA from a Tier 1 institute with a focus on marketing or economics.
• Certification in Adobe solutions.
• Strong techno‑functional background and ability to work with international clients.

Required skills

• MarTech/AdTech transformation and assessment.
• Adobe Experience Cloud, Adobe Journey Optimizer, Adobe Experience Manager.
• Salesforce Marketing Cloud.
• Google Marketing Platform.
• Firebase, Appsflyer, Pega Decisioning.
• Tag Management Platforms (Google Tag Manager, Launch, Tealium).
• DMPs and CDPs.