Gestor de Marketing Digital

About the role

We are looking for a Digital Marketing Manager to develop and execute digital marketing strategies for our academic programs. The role involves planning campaigns across multiple platforms and coordinating with sales and creative teams.

Key responsibilities

• Design and implement digital marketing strategies and campaigns for assigned academic programs.
• Manage paid media on platforms such as Meta, Google Ads, LinkedIn, and TikTok.
• Set performance targets for marketing and sales teams and monitor key indicators.
• Consolidate marketing and sales reports, ensuring accurate KPI tracking.
• Coordinate the production of graphic and audiovisual materials.

Required profile

• Bachelor’s degree in Business Administration with a focus on Marketing, Advertising, or related fields.
• At least three years of experience in similar digital marketing roles.
• Strong communication, customer service, teamwork, and organizational skills.
• Experience working with sales teams and handling graphic/audiovisual projects.

Required skills

• Proficiency in Google Ads and Meta advertising platforms.
• Experience with LinkedIn and TikTok advertising.
• Intermediate Excel skills.
• Familiarity with CRM systems.