SEO Specialist

About the role

Roche’s Global Digital Hub is looking for an SEO Specialist to strengthen its digital presence worldwide. You will collaborate with cross‑functional teams to improve website visibility, drive organic traffic, and support the company’s digital marketing strategy.

Key responsibilities

• Execute technical, on‑page, and off‑page SEO initiatives.
• Conduct keyword research, create keyword clusters, and prioritize keywords based on business value.
• Prepare content briefs for creators using tools such as SurferSEO and SEMrush.
• Generate SEO and organic traffic performance reports.
• Run tests, analyze data, and identify trends to maximize ROI.

Required profile

• BSc/MSc in a related field.
• Minimum 2 years of hands‑on SEO experience.
• Strong written and spoken English; additional languages a plus.
• Detail‑oriented, well‑organized, and efficient time management.

Required skills

• Adobe Analytics
• Google Search Console
• SEO tools: Ahrefs, SEMrush, SurferSEO, Screaming Frog
• Excel, Google Sheets, Smartsheet
• Basic CSS and HTML

What we offer

• Opportunity to work within a global digital team at a leading healthcare company.
• Inclusive culture that values personal expression and professional growth.
• Relocation benefits are not available for this position.