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Senior Director, RGM Competitive Pricing Strategy – LATAM

The Coca-Cola Company

Senior 🇬🇧 English

Description du poste

About the role

We are looking for a senior leader to drive revenue growth and margin expansion across Latin America. The role will shape and scale our Revenue Growth Management (RGM) and competitive pricing strategies, working closely with bottling partners and internal stakeholders.

Key responsibilities

  • Lead the development and execution of topline revenue growth and margin expansion strategies for the LATAM region.
  • Scale RGM solutions across multiple countries, ensuring alignment with strategic intent.
  • Generate actionable insights from sales data, market trends, and shopper behavior, and produce comprehensive pricing, promotion, share, and mix reports.
  • Facilitate executive‑level communications, performance tracking, and cross‑functional collaboration with Marketing, Category, Human Insights, and Commercial teams.
  • Orchestrate system adoption for RGM strategies, interfacing with regional and global commercial leaders.

Required profile

  • 15+ years of commercial experience with proven expertise in commercial strategy, RGM, and franchise leadership.
  • Demonstrated ability to manage enterprise systems from development through deployment.
  • Strong strategic and systematic thinking with a forward‑looking vision.
  • Excellent data and analytical capabilities to lead big‑data initiatives and derive business value.
  • Ability to simplify complex concepts and influence senior stakeholders.

Required skills

  • Big Data analysis
  • Enterprise system management

What we offer

  • Opportunity to shape commercial strategy for a leading consumer‑goods company in Latin America.
  • Collaborative environment with diverse bottling partners and global commercial leaders.
  • Access to extensive data resources and advanced analytics tools.

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The Coca-Cola Company