Senior Project Manager - Social Media

About the role

VML Costa Rica, part of WPP, is hiring a Senior Project Manager (Social Media) to oversee the delivery of social, creative and community management programs for a premier global CPG client. The role manages content, creative campaigns, owned and earned social media and community management across a diverse brand portfolio, in a client-facing position.

Key responsibilities

• Serve as a trusted, daily partner to brand teams, present creative assets and turn client objectives into clear briefs
• Work with Account Leads, Creative Directors, Media Buyers and Community Managers to deliver integrated projects
• Lead the end-to-end social workflow for organic and paid content on TikTok and Meta (Instagram, Facebook)
• Manage time-sensitive client feedback and urgent, culturally relevant content needs
• Maintain communication structures, project plans and deployment schedules across operating units and agency partners
• Use AI tools to streamline delivery and automate workflows
• Own project-level financials: plan, track and approve expenses, billing and invoices; monitor burn rate, budgets and resource allocation; prepare estimates and statements of work
• Keep detailed project tracking, status sheets and timelines, and produce presentation slides and reports for clients and leadership

Required profile

• 5+ years of digital, social and/or creative project management experience in a PMO or delivery management role
• Agency background: managing multiple brands and projects under tight deadlines, working in multidisciplinary teams and alongside Account Management
• Background managing programs for CPG brands, with knowledge of TikTok and Meta platform guidelines
• Native or professional English, both written and spoken
• Familiarity with Agile methods, such as PI planning
• Interest in using AI tools to improve project delivery

Required skills

• Monday.com, or equivalent enterprise task-tracking software such as Jira, Smartsheet, Workfront or Proof HQ
• Agile project management